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People often ask if they should buy leads.

I always answer, no. Learn how to generate them yourself.

The key is to have multiple sources of leads entering your business.

If you learn how to generate them yourself, the quality will greatly improve.

However, if you’re totally dependent on buying leads from a lead company, then your business is at the mercy of a lead company.

Top earners do not buy leads, they generate leads. They have invested in their business by learning the art and science of internet marketing, that allows them to generate leads for their business at will.

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